Insights
Notes on running social for clients.
Guides, playbooks and short videos on approvals, reporting, scheduling and growing a social media business.
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Facebook5 min read
You can now argue with the Facebook algorithm
Facebook now asks people why they tapped Not interested and lets them answer in their own words. Your audience is starting to describe your posts.
Facebook4 min read
Your feed is now the second tab
Meta is testing Facebook and Instagram versions that open straight into full-screen Reels. Whatever an app shows first is what most people see.
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